Stop Waiting 60 Days for Media Spend Payments
Complex payment chains between advertisers, agencies, and platforms are crushing AdTech cash flow, with settlements taking 60-90 days. UK AdTech companies need £107M+ in funding solutions just to stay afloat. Equisettle automates your accounts receivable to compress payment cycles and improve working capital.
up
teams
Payment chains between advertisers, agencies, and platforms delay settlements by 60-90 days
High volume of small transactions makes manual AR management impossible to scale
✓ Collections running in the background, 24/7, without being asked
✓ "It's like having an extra finance team member — without the salary."
✓ Cash flow you can predict — not just hope for
✓ Finance team spending time on strategy, not spreadsheets
Live in 48 hours. No IT team required.
Connect your accounting software, and Equisettle handles the rest. Your dedicated success manager gets you fully live within two working days.
Frequently asked questions
How does Equisettle help AdTech companies manage complex payment chains?
Equisettle automates collections across your entire client portfolio, regardless of payment chain complexity. It tracks each invoice independently, sends personalised reminders, and escalates overdue accounts — reducing the manual effort of chasing payments across multiple advertisers and agencies.
What is the average payment cycle for UK AdTech companies?
UK AdTech companies typically wait 60-90 days for payment due to complex supply chains between advertisers, agencies, and platforms. Equisettle clients reduce this by 20-30 days through systematic automated collections.
How does Equisettle handle high-volume small-transaction billing for AdTech?
Equisettle scales to handle high-volume invoice portfolios automatically. Whether you have 50 or 5,000 outstanding invoices, the same automated reminder and escalation sequences run without manual intervention.
Which accounting integrations does Equisettle support for AdTech companies?
Equisettle integrates with Xero, QuickBooks, Sage, and FreeAgent, syncing invoice data automatically so your collections process is always current.
Can Equisettle help AdTech companies reduce short-term borrowing costs?
Yes. By accelerating collections and reducing DSO, Equisettle reduces the cash flow gaps that force businesses into short-term borrowing. Clients typically see the savings on financing costs exceed the platform subscription fee within the first 90 days.